author(s)
FR Awan, Huma Rizwana, MH Baloch, S Shahzad Ali, AH Shah, MY Awan and A Behan

abstract
The present study was carried out during 2017-18 on marketing of skin and hides in district Hyderabad. A total of 100 respondents were interviewed. The collected data was tabulated and presented as frequency and percentage. The results of the present study showed that the major constraint in determination of selling price 15.00% of the farmers received market price on itself, while 45.00% and 50.00% of the farmers collecting information regarding selling price of skin and hides from buyers and negotiation, respectively. Similarly, the majority of the butchers depends on buyers for selling price of skin and hides and 05.00% of the butchers market their commodities itself and did not believed on negotiation at all. Only (1.00%) of local collectors selling the skin and hides on agreement selling price of buyers and 06.00% of local collectors buying their commodities on selling price fixed by negotiation. However, the majority of the wholesaler depends on buyers for selling price of skin and hides and 05.00% of the wholesaler market their commodities itself and did not believe on negotiation at all. The major constraint in production of skin and hides faced by the respondents were diseases and parasites, followed by fly cut, lack of veterinary service and drought. The major marketing constraint in skin and hides faced by the respondents were lack of competitive pricing, followed by lack of transparent quality and lack of access to the market. The major marketing constraint in skin and hides faced by the butchers were administrative problems, followed by unstable price, poor quality of skin and hides, storage/preservation, transportation facility, lack of handling skin and hides, hygienic condition, and information flow regarding marketing of skin and hides, correspondingly. The study concluded that the respondents facing major constraints in marketing of skin and hides in district Hyderabad Sindh.